Intiaro and Durham 3D technology

Originally published in Furniture Today

HIGH POINT (Oct. 10, 2022) – Leading 3D technology company Intiaro does its work quietly, but the impact is significant for a number of companies that will be showcasing 3D visualization and configuration tools during High Point Market this month.

In addition to the recently announced collaboration with case goods specialist Durham Furniture which will debut its new 3D tools at market, Intiaro is behind major launches and updates this month with Ambella Home, Howard Miller, Norwalk, Rowe and Vanguard. Partnered with high-end brands and retailers such as Century, Ethan Allen, and Lexington, Intiaro’s 3D solutions span the categories of upholstery, home office, flooring, accessories, and whole home solutions.

Intiaro’s industry-leading 360 Advanced Configurator simplifies the process of configuring and visualizing highly customizable furniture. It also significantly reduces errors in ordering, improves return rates, and makes RSA product training quicker and easier.

“We provide the most advanced 3D capabilities in the industry to visualize products with infinite configurations, but above else, we pride ourselves on the exceptional level of service from start to finish and every detail in between,” said Michal Stachowski, Intiaro chief visualization officer and co-founder.

As an open platform provider, Intiaro offers integration of its 3D tools with a variety of room planners and website platforms, providing more flexibility and opportunities for its manufacturing and retail partners. The company says integration is a growing segment of its business as more retailers are investing in 3D technology, and it expects to launch 3D kiosks at retail in the coming months.

As the creator of Designer Board 3D, a free design platform for interior designers and retail professionals, Intiaro has a deep understanding of how designers utilize customization tools and harnesses that knowledge to continually enhance its offerings to manufacturer brands and retailers. It also allows brands to showcase their products and provide ordering capabilities directly to a valuable design community.

To celebrate the power of 3D, Intiaro will host a “Vodka Tasting” party on Friday, Oct. 21 from 4-6:30 p.m. in the Durham showroom at 220 Elm, space #204. The theme also highlights the company’s roots in Poland, where vodka is considered the national drink.